A high-performance Vue & Laravel backend powering a B2B electronics retailer.
Nexus Electronics needed a modern, scalable storefront that could handle thousands of SKUs and a complex B2B pricing matrix. We architected a fully decoupled headless commerce solution using Vue.js on the frontend communicating with a robust Laravel API backend.
Key highlights of the project: - Custom B2B pricing engine with role-based tier discounts - Real-time inventory sync with a legacy ERP via REST adapters - Elasticsearch-powered product search delivering results under 80ms - Progressive Web App (PWA) delivery for mobile-first buyers - Deployed on AWS with auto-scaling EC2 clusters and CloudFront CDN
The result was a 3x improvement in page load speed and a 40% increase in conversion rate within the first 90 days of launch.
